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In 2018, effective construction marketing ideas will keep you ahead of competition. This year, construction companies will have lower marketing budgets compared to other industries. These 10 inexpensive construction marketing ideas are a must when we try to stretch our budget to the max.

It is 2018, a new year, with promising construction conferences and events geared towards construction professionals looking to run their businesses better, learn about new trends in their field of operation, and connect with like-minded industry peers. The following 10 construction conferences, summits, and construction tradeshows happening across the country, offer excellent opportunities for networking, connecting with construction leading professionals, and outstanding educational seminars on best construction methods and practices, as well as emerging technologies.

A blueprint is a map of a building. It ties the concept of design to the details required to erect a structure. Blueprints, otherwise known as architectural drawing sets, have been used since the 19th century and are a guide through the construction process. They are most commonly used by contractors to apply for building permits from the municipality within which the construction is taking place. Once the blueprints have been filed by the contractor with the building department of said municipality, they are public records and technically attainable by anyone wanting to view them.

Most construction companies have a website presenting their services and products. They also have a sales team reaching out to potential customers and qualifying leads. And a marketing team creating presentations and promotional materials.

But are you using all your resources to market your construction company? Are you using your building plans and drawings as a construction marketing tool?

The information collected during a construction project can be overwhelming and time consuming. Each person involved in the project needs to be on the same page and deliver the work on time for everything to run smoothly. Effective construction document management is essential to keep projects on schedule, avoid delays and ensure profitability. Using a variety of tools in the process will streamline your productivity.